Bloomingdale’s & Nordstrom | Digital Signage

Worked across both Nordstrom and Bloomingdale’s to develop copy for holiday campaigns, spanning digital signage and in-store promotional messaging. Leveraged a background in retail copywriting to create clear, engaging content that supported seasonal storytelling while driving awareness of key products, services, and digital experiences. Efforts focused on translating each brand’s voice into concise, customer-facing messaging across physical and digital touchpoints.